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Strategic Management

The Caledonian Business School at GCU re-engineered the Strategic Management class to improve the usefulness, quality, consistency and timeliness of student feedback from a large teaching team so improve engagement and reflection. The re-engineering activities were also used by the module team as a mechanism to facilitate reflection amongst themselves on how they can improve assessment practices. The results of the completed redesign can be found by following the links listed below:

At a Glance

Faculty: Caledonian Business School
Class/Course: Strategic Management
Students: 700
Technology: Electronic feedback software (EFS) [EFS is freely available online from Phil Denton of Liverpool John Moores University]
Assessment Activities: Improved tutor feedback to students supported by feedback form.
Efficiencies: Despite early start-up costs and learning curve efficiency gains have been reported by the majority of tutors marking scripts and returning feedback to students .
Learning Gains: There is evidence to suggest that electronic feedback software stimulated many ‘conversations’ about the assignment marks amongst students. 90% of students said they were happy with this mode of feedback on this module.

"Emails gave you the privacy to access your feedback either at uni or at home. I liked it. It was clear and concise." Student comment
   

Prelimnary Findings

Principles in Practice

Staff Involved

 

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